Strategic Sport Communication, 2E

By Paul M. Pedersen


Strategic Sport Communication, 2E - Paul M. Pedersen
  • Title: Strategic Sport Communication, 2E
  • By: Paul M. Pedersen
  • Release Date: 2016-09-15
  • Genre: Industries & Professions

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Strategic Sport Communication, Second Edition, presents a standard framework that introduces readers to the many ways in which individuals, media outlets, and sport organizations work to create, disseminate, and manage messages to their constituents.


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